Happy Hour: Myth or Reality?

This week’s blog post might be a real downer to some of you who look forward to happy hour. *North Carolina does NOT allow happy hour for alcohol. Eating establishments can offer happy hour for food only. See ABC Rule 2S.0232 (b). The ABC Commission has compiled “Happy Hours FAQs” that sheds some light on […]

How to Advertise Correctly: Q & A

Breweries want to advertise their products and their beer. There is a correct way to advertise products and a-not-so-legal way to promote your business and beer. Check out the FAQs surrounding advertising. A PDF was created by the NC ABC. Can I place a dry erase board outside my business to advertise beer or wine […]

How to market and advertise the CORRECT way

Information for this blog post can be found here. Be smart about how you advertise and market your beer. Common sense is important here. Always portray drinking beer in a responsible way. Beer advertising and marketing materials should NOT: Portray, encourage, or condone drinking and driving; Depict situations where beer is being consumed excessively, involuntarily, […]

Serving Alcohol in NC

Compliance with Alcohol Part 5 of our Festival blog series. Check out Part 1, Part 2, Part 3 and Part 4 Are you compliant? Hopefully, yes. If not, hopefully these rules can help you. Serving alcohol in general follows a lot of strict rules. Below is a list of guidelines that breweries must follow to […]

Private Clubs in NC

What is it and FAQs *This article ONLY pertains to private clubs in North Carolina. I stumbled upon this helpful “Frequently Asked Questions” pamphlet that the NC ABC Commission wrote. Click here to read more FAQs. Underlined portions are added for emphasis. The link to the original PDF is below. A private club is an […]

Best of… week of July 16

  It’s that time again! It has been a busier week than I had realized, there’s a lot to cover, so get ready. Here’s my summary of the best articles in (small) Business and (craft) Beer   Small Business   This year has some special issues going on for personal and corporate/business taxes. Here’s a […]

How do the “big boys” fit with Craft Beer and the Craft Beer Business?

I’ve been thinking about the Big Beer companies, the big and the getting-bigger companies. The story starts a few weeks ago. I had been watching a thread on a forum where a homebrewer started off by saying something like “I can’t drink macro lager anymore. I can’t believe anyone who like craft beer can stand […]

Why Don’t Small Breweries Get a Lawyer?

I just responded to an email about breweries and lawyers. Trying to develop a niche practice in serving the craft beer industry is tough and I thought about why that is. I believe craft beer (whether brewing, distributing, or serving) people often don’t consult an attorney because either “I can handle all this stuff myself. […]

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